Real estate marketing expertise,
at the right moment.
About
I help investors, developers and agents build brands, launch schemes and run campaigns. Drawing on more than 20 years' experience at international branding agencies and in private equity, I ensure a development's positioning, messaging, branding and activation is on point and on time.
My varied, international experience allows me to operate flexibly with the strategic rigour of a global branding agency while understanding the commercial reality of owners and developers throughout the real estate lifecycle.
I’m based in the UK and work internationally as required. Throughout my career, I have created successful destination brands, and leasing and investment campaigns for projects throughout the UK, Europe, Russia and Africa. My experience spans commercial, residential, hospitality and mixed-use.
Selected experience
Brand strategy, identity, copy, print and digital collateral for purpose-built student accommodation (PBSA) development
Lancaster, UK
Tender process management and coordination for international agencies pitching for brand creation for a 200,000 sqm mixed-use development
Amsterdam, Netherlands
Marketing consultancy and project management for design agency working on leasing and investment projects
London, UK
Strategic consultancy for one of Africa’s largest private city developers
Nairobi, Kenya
Contact
Many investors and developers don’t need a full-time marketing director; they need the right expertise at the right moment.
Let’s talk about your next project.
hello@annamcgrath.co.uk